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Dr. Sheila Cannon

Associate Professor (Trinity Business School)
BUSINESS SCHOOL (INTERIM)
      
Profile Photo

Dr. Sheila Cannon

Associate Professor (Trinity Business School)
BUSINESS SCHOOL (INTERIM)


Sheila Cannon is Associate Professor in Social Innovation at Trinity Business School. She conducts research on and teaches about social enterprises, nonprofits, and civil society organisations. Her research contributes to knowledge on how organisations influence and respond to socio-cultural change. So far, she has studied contexts including peacebuilding, LGBTQ rights, reproductive rights, digital disruption, just transition, rural development, and nature based enterprises. Sheila has published in top journals in her field, such as Human Relations and Nonprofit and Voluntary Sector Quarterly. Her doctoral research, "Surviving the Peace: Processes of organisational identity work in response to deinstitutionalisation of Irish Peacebuilding," received the 2015 Rudney Memorial Award for Outstanding Dissertation in Nonprofit and Voluntary Research. She has won Teaching Excellence, Research Impact, Civil Engagement, and Research Excellence awards from Trinity Business School. She disseminates her research through The Conversation, Council on Business and Society, World Economic Forum, Newsweek, and others, making academic research accessible to a wider audience. Sheila teaches social entrepreneurship to undergraduates and graduate students. She runs the Social Enterprise company project on the Trinity MBA; 12 social enterprises work with teams of MBA students each year on a project that is beneficial to the organisation, and provides applied learning experiences in social innovation. She uses learner-centred methods to help students engage with new ways of understanding often challenging contexts. She supervises student research at Masters and Doctoral levels. Sheila serves on the Board of Directors of Shuttle Knit CLG social enterprise, an organisation employing Traveller women to design, create, and sell knitwear with the dual goal of empowering women and changing negative attitudes towards Travellers. In Trinity, she served as Director of the Global Business Undergraduate degree programme (2020-2023), as well as Chair of Business Student of the Year Committee, and Foundation Scholarship Examiner (2020-23). Sheila helped to design and create the Centre for Social Innovation, a TBS centre of expertise, and was appointed Associate Director responsible for engagement with practitioners in 2019. She connects research and teaching with practitioners in the third sector, through, for example, workshops on social impact. She is member of Academic societies in her field of research, and participates in international research conferences by presenting papers, chairing sessions, and advising doctoral candidates in her field. She also provides policy advice to government on social enterprise, philanthropy, as well as business and human rights. As well as research and teaching, Sheila has expertise in project development and management, grant writing, and facilitating groups of practitioners. Before returning to academia, Sheila worked in the nonprofit sector in peacebuilding organisations for over 12 years, in the Balkans and in Ireland. She was Director of Development at the Glencree Centre for Peace and Reconciliation, and Programme Director at the Centre for Democracy and Reconciliation in Southeast Europe. She was Research Assistant in the Centre for Nonprofit Management at TCD from 2011 to 2015. She has a Bachelor's degree in The Classics from Vassar College.
  Innovation in Nonprofit Organisations and Systems   Nonprofit organisations   Peacebuilding   Social Enterprise & Social Entrepreneurship   Social Movements
Project Title
 Value-Oriented Organising: Legitimising Social Change for Climate Adaptation
From
07/09/2020
To
06/09/2021
Summary
The technical expertise and scientific knowledge already exist to mitigate the climate crisis. The barrier to an effective response has been socio-cultural beliefs, values and assumptions that legitimise how we organise. Climate crisis response focuses on national and international climate policies, business practices, technological solutions, and individual behaviour. Meanwhile, social purpose organising, including research and practice of nonprofit, nongovernmental, and civil society organisations, has been surprisingly fragmented, diluting the global civil society efforts to legitimise sustainable ways of organising, such as regenerative food systems, sustainable agriculture, green urban planning, circular economies, and transitioning to renewable energy. VOLSOCA will synthesise the different approaches to organising with social and environmental purposes, including civil society, third sector, social enterprise, and sustainable development studies, to deliver new theory and frameworks on value-oriented organising (VOO), a new concept that I have developed to test and refine in this project. VOO is the process of creating, capturing and sharing social, environmental and economic value, a trivalent nested model. Great efforts by many third sector organisations have developed new ways to create sustainable value, but they have not scaled. VOLSOCA will kick start the scaling up of civil society sustainability initiatives by delivering a new framework for the value they create, but also how they actually influence, or legitimise, what is valued. This project opens up new horizons to address the challenge of legitimising climate adaptation, the social changes that underpin successful change required to reduce the negative impact of human activity on the natural environment as well as adapt to climate change. With my multidisciplinary team, I will use key case studies and action research to create a new theoretical framework to illustrate how the process of organising to create value influences or legitimises what is valued, and thus influences social change. This will lead to new areas of research in the socio-environmental sciences and a fundamentally new understanding of climate adaptation.
Funding Agency
Enterprise Ireland
Programme
ERC Grant preparation
Project Type
Grant preparation
Person Months
2
Project Title
 Viet Nam Ireland Bilateral Exchange (VIBE)
From
January 2017
To
December 2019
Summary
Sharing knowledge and resources on teaching and studying social enterprise and social innovation. We wrote a case book of social enterprises. We created a National Mapping project for Viet Nam, and a plan for one in Ireland.
Funding Agency
Irish Aid
Project Type
Engage, exchange of knowledge, research
Project Title
 Value Creation in Social Enterprises: A Case Study of the Fanad Head Lighthouse, Donegal
From
February 2023
To
September 2025
Summary
A case study of one historic, community-owned social enterprise provides insight into how organisations create different types of value for different stakeholders. This project consists of conducting qualitative data and includes empirical work by one doctoral researcher. Firstly a comprehensive literature review was conducted, followed by data gathering at the lighthouse and with wider stakeholders. The data and findings will be written up and submitted as conference and journal articles.
Funding Agency
TCD Arts and Social Sciences Benefactions Fund
Project Type
Original research
Project Title
 New Forms of Civic Engagement
From
September 2019
To
December 2019
Summary
Across Canada and in many other countries, a 'new wave' of civic engagement is emerging (Molenveld, et al., in press; Edelenbos et al., 2018; Voorberg et al., 2014) in which communities, whether geographic or social, are working together to create major social change and provide services in different ways. This research project integrates several genres of literature to better understand how citizen initiatives succeed in social change and community building. It focuses on Ireland where major social change has occurred in recent years, notably related to women's reproductive rights and attitudes toward homosexuality. Situated at the Centre for Social Innovation, Trinity Business School, Trinity College Dublin, the project will also contribute to ongoing collaborative linkages of the Centre with the Masters program in Philanthropy and Nonprofit Leadership (MPNL) at Carleton University - the only program of its kind in Canada. Alexandra Lamb conducted research at the Centre for Social Innovation in Trinity Business School as part of her Master's degree at Carleton University, under the co-supervision of Sheila Cannon (TCD) and Paloma Raggo (Carleton). The research focussed on the women's reproductive rights movement in Ireland that resulted in the 2018 referendum successfully repealing the 8th amendment of the Irish constitution, which had effectively outlawed abortion since 1984. We identified a new approach to issue framing, responsive framing, where activists worked together to understand and respond to public opinion. The results of this research form Alexandra's master's dissertation, a conference paper at ISTR (International Society of Third Sector Research) in Montreal, July 2020, and subsequently a peer reviewed publication.
Funding Agency
Mitacs Globalink, Canada
Programme
Research Award
Project Type
Master's research supervision
Project Title
 Women and Philanthropy in Ireland
From
March 2025
To
March 2026
Summary
This collaborative research was led by the Centre for Social Innovation, and included the Community Foundation Ireland and Trinity Development and Alumni. The goal was to investigate women philanthropists in Ireland including why and how they give, their preferences, and the causes they support. We interviewed 22 philanthropists and 8 philanthropy professionals, produced a report that was launched on International Women's Day in TCD; conference papers; with journal articles on the way.
Funding Agency
Community Foundation Ireland
Programme
Women Philanthropists in Ireland
Project Type
Empirical Research

Page 1 of 3
Details Date
Chair of ARNOVA's Rudney Award Committee in 2016, 2018, and 2020, honouring excellence in non-profit research. 2016
Member of Policy Advisory Committee on Social Enterprise to the Department of Rural and Community Affairs 2019, ongoing
Member of Project Advisory Group for Vantastic Mobility Services Social Return on Investment Analysis June 2018
Faculty Advisor to Enactus Ireland, supporting student social entrepreneurship 2020, ongoing
TCD representative to the Department of Foreign Affairs and Trade, United Nations Implementation Group for Business and Human Rights. 2019
Language Skill Reading Skill Writing Skill Speaking
English Fluent Fluent Fluent
Greek Medium Medium Fluent
Details Date From Date To
European Group for Organizational Studies (EGOS) 2010 present
International Society for Third Sector Research (ISTR) 2009 present
Association for Research on Nonprofit Organizations and Voluntary Action (ARNOVA) 2010 present
Social Economy Research Network of Ireland (SERNI) 2019 Present
Emergence of Social Entrepreneurship in Europe (EMES) 2019 present
Academy of Management 2024 2025
Paul Coughlan, Sheila M. Cannon, David Coghlan, How to Organise Transdisciplinary Research for Transformative Action and Knowledge Co-Production, 1st, Cheltenham, UK, Edward Elgar Publishing Limited, 2026, 1-225pp, Book, PUBLISHED  URL
Cannon, S.M.; Gallo, M.; Donnelly-Cox, G.;, Dimensions of Giving: Irish Women Philanthropists, 17th International Conference of the International Society for Third Sector Research (ISTR), Lisbon, Portugal, July 2026, 2026, pp1 - 12, Conference Paper, PUBLISHED
Samadov, Zaur; Cannon, Sheila M., Entrepreneurship Education in the Arts and Humanities: Disciplinary Epistemology and the Construction of Legitimacy, Irish Academy of Management, University of Limerick, August 2026, 2026, pp1 - 5, Conference Paper, PUBLISHED
David Coffey & Sheila M. Cannon, Mission Impossible? The influence of complexity on social value creation processes, European Group for Organizational Studies (EGOS), Paper Development Workshop in Organization and Management Studies, Dublin, Ireland, October 2026, edited by Markus Höllerer & Tammar Zilber , 2026, pp1-19 , Conference Paper, PUBLISHED
Eline Roomer & Sheila M. Cannon, Taming the Tides: How corporate environmentalism professionals manage cyclical institutional pressure to sustain organizational climate action, EURAM, European Academy of Management (EURAM) Conference, Kristiansand, Norway, June 2026, 2026, pp1-32 , Conference Paper, PUBLISHED
Cannon, Sheila M., Donnelly-Cox, Gemma, Hazenberg, Richard, Gordon, Chris MM, Hughes, Jeffrey, Teaching social innovation through place-based learning: Facilitating perspective sharing in co-creating social value, Management Learning, Online First, (Online First), 2026, p1-22 , Notes: [Published online first in February 2026. Will enter volume, issue, and page numbers when these details are confirmed.], Journal Article, PUBLISHED  TARA - Full Text  DOI
Sheila M. Cannon, Jeffrey Hughes, Siobhan McQuaid, Emsmee Kooijman, Layering, Integrating, Differentiating: Organizational mechanisms for pursuing environmental missions, Journal of Business Research, 2026, p1-35 , Journal Article, SUBMITTED
David Coffey & Sheila M. Cannon, Exploring subjective social value creation in a rural Irish social enterprise, IASC Proceedings, International Association for the Study of the Commons (IASC) World Commons Conference, Amherst, Massachusetts, USA, June 2025, 2025, pp1-18 , Conference Paper, PUBLISHED
Cannon, Sheila M. & Concepción Galdón, Promise, Pitfalls, and Potential of Social Entrepreneurship. Positive Change Unleashed, 1st, Routledge, 2024, 1-146pp, Book, PUBLISHED  URL
Roomer, Eline; Sheila M. Cannon; David Coffey, Socio Critical Corporate Environmentalism: A systematic literature review, Innovating for the Future - Policy, Purpose, and Organizations, Academy of Management Conference, Chicago, Illinois, August 2024, 2024, pp1 - 38, Conference Paper, ACCEPTED
  

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Cannon, Sheila M.; Donnelly-Cox, Gemma; Gallo, Maria; Wang, Lian, Women and Philanthropy in Ireland. From Hidden Presence to Recognised Influence, Trinity College Dublin and Community Foundation Ireland, March, 2026, p1 - 44, Report, PUBLISHED
Concepción Galdón; Sheila M. Cannon, Más allá del propósito: Verdades incómodas sobre liderar con impacto, Harvard Deusto, 353, 2025, p1 - 4, Journal Article, PUBLISHED
Cannon, Sheila M; Susan P Murphy; Lyndsay Walsh, What's the Beef? how to Make a 'Just Transition' in Farming to Meet Climate Targets, Council on Business and Society: Global Voice Magazine, 24, 2022, p99 - 101, Journal Article, PUBLISHED
Cannon, Sheila M; Susan P. Murphy; Lyndsay Walsh, False dichotomy has been established between beef farming and environmentalism, Irish Times, 2022, p1-3 , Journal Article, PUBLISHED
Cannon, Sheila M, Nostalgia and Innovation, Irish Times, 13 June, 2022, p1-3-, Journal Article, PUBLISHED
Cannon, Sheila M., Long airport queues show environmental impact of air travel is not a top priority in post-lockdown era, Irish Independent, 30 May, 2022, p1 - p3 , Journal Article, PUBLISHED
Cannon, Sheila M., The MBA Social Enterprise Projects: Supporting Social Enterprises through Teaching, Regions for Social Economy Business Development - RESET, Support to Social Economy Business Development Workshop, Dublin, Ireland and online, 2 November 2021, European Union, 2022, pp20 , Oral Presentation, PRESENTED
Páramo Ortiz, Sergio; Cannon, Sheila M., Dimensions of Social Innovation: Radical versus Instrumental Approaches in Social Entrepreneurship, Centre for Social Innovation, Research Seminar, Trinity College Dublin, 17 November 2021, Trinity Business School, 2021, pp25 , Conference Paper, PUBLISHED
Cannon, Sheila M., Teaching and Learning the Process of Social Entrepreneurship, National Forum for Teaching and Learning, National Forum Seminar Series, Carlow Institute of Technology, Ireland, 23 April 2021, 2021, pp20 , Conference Paper, PUBLISHED
Cannon, Sheila M., Civic Engagement: The MBA Social Enterprise Projects, Trinity Business School, Trinity Centre for Social Innovation, Trinity College Dublin, November 2021, 2021, pp1-20 , Oral Presentation, PRESENTED

  


Page 1 of 2
Award Date
Trinity Award for Excellence in Research Supervision, School Nominee 2026
Trinity Teaching Excellence Award, School level 2024
Trinity Civic Engagement Award 2021
Financial Times, Research Impact Award, Honorable Mention 2023
Teaching Excellence Award, Trinity Business School 2023
Gabriel G. Rudney Memorial Award for Outstanding Dissertation in Nonprofit and Voluntary Action Research 2015
Mitacs Globalink Research Award 2019
Research Excellence Award, Trinity Business School 2018
Teaching Excellence Award, Trinity Business School 2026
Teaching Excellence Award, Trinity Business School 2025
Teaching Excellence Award, Trinity Business School 2018
Performance Excellence Award, Trinity Business School 2021
My research investigates socially innovative organisations through qualitative methods contributing to organisational theory. I focus on social enterprises, nonprofits, and civil society organisations, which constitute both disciplinary areas, and empirical contexts. This research contributes to knowledge and practice in areas of social value creation, legitimacy theory, and organisational identity work. The overarching purpose of my research is to understand and influence how organisations intentionally deliver social change. So far, I have studied contexts including peacebuilding, LGBTQ rights, reproductive rights, digital disruption, just transition in beef-farming, nature-based enterprises, and corporate activism. I have been research-active since starting my PhD in 2009, currently with 11 peer reviewed journal articles, 8 of which are in ABS ranked journals, including ABS4. I also have 24 peer-reviewed papers in conference proceedings, and five papers in the pipeline, due for submission later this year. Notably I have three books that contribute to my field of research. The Promise, Pitfalls, and Potential of Social Entrepreneurship (Routledge 2024) provides a critical analysis of the field and ways to improve it. How to Organise Transdisciplinary Research (Elgar 2026) provides insights and guidance for researchers and practitioners on how to implement this impactful approach to addressing social issues. My research stands out for its significant real-world impact, which results from the dynamic interaction between teaching, research, and civic engagement. For example, a masters student in International Development at the school of Geography, Lyndsay Walsh, read my article in The Conversation (2019) about system change. She asked me to supervise her masters dissertation on just transition in Irish beef farming, along with a co-supervisor, Dr Susan Murphy at Trinity's School of Geography. Lyndsay achieved a first on her dissertation (2020), and we turned the research into a publication for the Journal of Rural Studies (2022, ABS3). We then publicised it in two articles in popular media outlets, The Irish Times (2022), and the Council of Business and Society's Global Voice Magazine (2022). Subsequently, the research finding that more powerful actors were interested in distribution (economic) aspects of transition, while less powerful actors were equally as interested in representation (consultation and recognition) influenced government policy, as it was included in the Irish Government's Climate Change Assessment policy research by the Environmental Protection Agency (2023), and in the National Economic and Social Council (NESC) council report on Just Transition in Agriculture and Land Use (report 162, June 2023). We presented our research at the launch of those reports, encouraging public policy makers to broaden their approach beyond economic factors to engage more constructively with farmers. This is one of many examples of impact arising from the dynamic interaction between my teaching, research, and engagement. I have similar threads in social enterprise, philanthropy, and teaching social innovation. My doctoral research on organisational identity work in response to deinstitutionalisation of Irish Peacebuilding received the 2015 Rudney Memorial Award for Outstanding Dissertation in Nonprofit and Voluntary Research, the first recipient in Ireland of this prestigious award.