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Dr. Ashish Kumar Jha

Professor In Business Analytics (Trinity Business School)
      
Profile Photo

Dr. Ashish Kumar Jha

Professor In Business Analytics (Trinity Business School)

 akjha@tcd.ie

 


Ashish Kumar Jha is a Professor in Business Analytics at Trinity Business School. He is the founding director of M.Sc. Business Analytics (Ranked 1st in Ireland and 24th Globally). He is a co-director of Trinity Centre for Digital Business and Analytics. He is the Area Coordinator for Operations and Analytics area. He is a funded Investigator at SFI Research Centre ADAPT. He is a member of EU Cost Action on Fintech and AI. Ashish holds a PhD in Information Systems and his research revolves around the areas of fake news and social media analysis. Ashish uses statistical and analytical techniques to understand how firms and consumers interact on social platforms and its effects for both firms and their consumers. Ashish teaches courses at all levels from undergrad (Quantitative methods), M.sc. (Social media Analysis, Data Visualization), MBA (Leading with Big Data) to PhD (Theories on IS Research). He has also conducted executive training sessions in field of digital transformation and data visualization. He was a member of numerous administrative and research committees throughout his career including recruitment committee, doctoral committee, and scientific committee at Rennes School of Business and Doctoral Committee at SP Jain Institute of Management and Research Ashish has lived and worked in multiple countries. He joined Trinity Business School in 2019. He was, earlier employed at Rennes School of Business in France wand in India (S.P. Jain Institute of Management and Research in Mumbai). He received his PhD from Indian Institute of Management in Calcutta in India in field of Management Information Systems. Ashish holds a Bachelor's degree in Electronics and Communication Engineering. Ashish is an internationally recognized researcher in the field of Information Systems Research. He is a distinguished member of Association of Information Systems and is a committee member for AIS early career awards. His work utilizes both secondary data based statistical analysis as well as controlled experiments. His papers have been published in many top journals of the field including Journal of MIS (listed in FT list of preferred journals), Journal of AIS, Information and Management, International Journal of Production Economics, Communications of AIS among others. He has also presented his work at numerous top conferences of field including International Conference on Information Systems, European Conference on Information Systems, Decision Sciences Institute Annual Meeting, Informs Annual Meeting among others. Ashish serves as an Associate Editor for European Journal of Information Systems and Information & Management and Information Systems Frontiers and also serves as ad-hoc reviewer and associate editor for various conferences and journals including International Conference on Information Systems, European Conference on Information Systems, European Journal of Information Systems, Decision Support Systems, Expert System with Applications, Decision Sciences, International Journal of Production Economics etc. Ashish has been a part of research groups working on robotic process automation in IT services industry and jointly holds multiple patents in the field of IT services management and optimization. He has also worked closely with businesses and advised them as well as written teaching cases on firms like Microsoft, Bosch, Wipro etc.
  Business Analytics   Digital Platform   Digital Transformation   Information technology, e-commerce   Online product reviews   sentiment analysis   Social Media   text analytics   User generated Content
Project Title
 Future Technologies Lab
From
November 2025
To
December 2026
Summary
Collaborative funded work with newsCorp group to identify use case for upcoming technologies in news and journalism
Funding Agency
NewsCorp-ADAPT
Programme
ADAPT Co-Fund
Project Type
Industry Collaborative
Project Title
 GenAI Lab for DCC
From
September 2024
To
December 2026
Summary
Collaborative funded project with Dublin City Council to enable identification of AI initiatives for local government
Funding Agency
Dublin City Council
Programme
ADAPT Co-Fund
Project Title
 MarSci
From
January 2025
To
July 2026
Summary
Developing a marketing Mix modelling for enterprises to find their best RoI
Funding Agency
Enterprise Ireland
Programme
Commercialization Grant
Project Title
 AI Index in Ireland
From
December 2023
To
July 2025
Summary
A multi Year project to find the state of AI adoption in Ireland
Funding Agency
Microsoft
Programme
Corporate Partnership
Project Title
 AI Human Collaboration
From
January 2024
To
December 2024
Summary
Identifying how humans and AI collaborate in personality based collaborative tasks
Funding Agency
ADAPT-Research Ireland
Programme
ADAPT

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Details Date
External Examiner to UCC, Business Analytics Program
Language Skill Reading Skill Writing Skill Speaking
Bihari Fluent Fluent Fluent
English Fluent Fluent Fluent
Hindi Fluent Fluent Fluent
Details Date From Date To
Association of Information Systems 2013
Institute of Electrical and Electronics Engineers (IEEE) 2008
Decision Sciences Institute
EurOMA- European Operations Management Association 2019
Rohit Nishant, Ashish Kumar Jha, An experimental study to investigate the impact of moods and nudges on fake news, European Academy of Management 2025, 2025, Conference Paper, PUBLISHED
Rohit Nishant, Ashish Kumar Jha, A study on the impact of moods and nudges in spreading fake news, Academy of Management Annual Meeting 2025, Copenhagen, 2025, Conference Paper, PUBLISHED
Ashish Kumar Jha, Jose Benitez, Laura, Ana, Unleashing IT Business Value: How Social Media Activities Drive Operational Performance, Academy of Management Annual Meeting 2025, Copengagen, 2025, Conference Paper, PUBLISHED
Venu Puthineedi and Ashish Kumar Jha, An Empirical Investigation into Initial Opinion Formation on Social Media Platforms, UK Association for Information Systems 2025, Newcastle, UK, 2025, Conference Paper, PUBLISHED
Jha, Ashish Kumar and Nishant, Rohit, Judging a Book by its Cover: Understanding the Phenomenon of Fake News Propagation from an Evolutionary Psychology Perspective, Journal of the Association of Information Systems, 26, (2), 2025, p294 - 327, Journal Article, PUBLISHED
Puthineedi, V. B., Eachempati, P., Jha, A. K., & Srivastava, P. R., An Event Study Approach to Analyze the Confounding Nature of Bitcoin on Blockchain Disclosures., Pacific Asia Journal of the Association for Information Systems, 17, (1), 2025, p3 , Journal Article, PUBLISHED
Yang Su, Brian Lucey and Ashish Kumar Jha, Tracing the Evolution of Finance Research: A Topic Modeling Analysis of AJG-Ranked Journals, International Review of Financial Analysis, 104559, 2025, p104559 , Journal Article, PUBLISHED
Venu Puthineedi, o Initial Opinion Formation on Social Media Platforms, Workshop on Information Technology and Society (WITS) 2024, Bangkok, 2024, Conference Paper, PUBLISHED
Mohammed Jasim and Ashish Kumar Jha, Human-AI Cognitive Divide: An Empirical Investigation, International Conference on Information Systems, Bangkok, 2024, Conference Paper, PUBLISHED
Ashish Kumar Jha, Jose Benitez, Laura, Ana, How do firms design and leverage Twitter activities to improve operational performance, POMS Annual COnference, USA, 2024, Conference Paper, PUBLISHED
  

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Snehal Shah and Ashish Kumar Jha, Team of rivals: Co-opetition as a Framework for Technology Startups, Asian Management Insights, 4, (2), 2017, Journal Article, PUBLISHED
Jha, Ashish Kumar, Jain, Varun., Chowdhry, Vridhi., and Bose., Indranil, Transforming the Traditional Indian Retailer, Asian Management Insights, 2016, p3 - 2, Journal Article, PUBLISHED
Bose, Indranil and JOSHI, HAVOVI and JHA, ASHISH K, MICROSOFT ITINDIA: A JOURNEY IN BUSINESS MODEL TRANSFORMATION, 2015, Case Study, PUBLISHED
Bose, Indranil., Saranga, Haritha., Santhanam, Ravi., Lahiri, Saikat., Jha, Ashish Kumar, Bosch: platform based product Innovation, 2014, Case Study, PUBLISHED

  


Award Date
Fellow of Trinity College Dublin 2025
Distinguished Member Association of Information Systems 2021
MA (JO) Honorary Master from Trinity College Dublin 2023
Satish K Sehgal Doctoral Student Award for excellence in scholarship and Organizational citizenship April 2016
Teaching Excellence Award 2023
Outstanding Reviewer Award 2022
Research Excellence Award 2019
Performance Excellence Award 2021
I am a researcher in the broad field of information systems and business analytics. I like to work on new challenges based on emerging technologies and its impact on businesses. My preferred mode of research is based on statistical analysis of quantitative data, but every now and then I do take up case study based projects. My primary areas of research interest are: . Social Media and Impact on Firms . Web Content Analysis and Consumer Insights . Technology innovation and Digital Transformation . Business Analytics . Big Data and Network Analytics